Proof in numbers
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Turning a Local Furniture Store Into an Online Sales Engine

Austin Furniture Depot partnered with Vix Media Group to transform an outdated digital presence into a scalable ecommerce system that consistently drives revenue.

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400%

increase in online sales

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5:1

return on ad spend

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10,000+

new monthly website visitors

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$268,650+

in total online sales generated

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the challenge

A trusted local brand limited by its digital experience

Demand Without Conversion

Austin Furniture Depot had strong brand recognition and consistent in-store traffic, but their website was outdated and failed to convert online visitors into buyers.

Disconnected Marketing Efforts

Paid ads and digital initiatives lacked a unified system, making it difficult to scale spend efficiently or track what was driving real revenue.

Revenue Left on the Table

Without a reliable ecommerce engine, online demand was being lost to competitors with more modern digital experiences.

Our Approach 

Building a full-funnel ecommerce system designed to scale

We rebuilt their digital presence using a structured, performance-driven approach focused on long-term growth.

1
Website rebuild with SEO-first design

We rebuilt the ecommerce site with search optimization and user experience at the forefront, improving visibility, navigation, and the path to purchase.

2
Content and social media strategy

We produced product-focused visuals through regular photo shoots and deployed them across social platforms with messaging designed to increase engagement and awareness.

3
Paid advertising execution

We launched Meta ads to drive initial traffic and used Google Shopping and Search to convert high-intent buyers, refining audiences and bids through weekly performance reviews.

4
Marketing automation and email flows

We implemented behavior-based email sequences including abandoned cart, welcome, and product recommendation flows to nurture users and increase order value.

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the results

From online presence to measurable revenue growth

Austin Furniture Depot did not just see more traffic. They built a system that consistently converted visitors into customers and supported sustained growth over time.

Built to support growth at every stage

A digital foundation designed for long-term ecommerce success

The most impactful outcome was not a single campaign or spike in sales. It was the creation of a complete digital ecosystem that connected discovery, conversion, and retention. With a rebuilt site, refined advertising, and automated follow-up in place, Austin Furniture Depot is positioned to scale confidently and convert consistently well into the future.

“The whole experience has been great. I put my trust in Vix Media Group and they backed their words up with incredible work that has translated into more sales month over month.”

Ryan

Owner , Austin's Furniture Depot

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