Founding Partner

David Casey

David Casey is a pioneer in online growth, social media, and growth marketing, with over 12 years of industry experience. Beginning his career in social media, David organically grew multiple accounts to millions of followers and managed a social network of over 50 million before entering college.
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expertise

More about

David

Customer Acquisition
Data Unification

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  • Vix Media Group (Jul 2018 - Present): Leads creative and communication initiatives, setting businesses apart by effectively communicating with their target audiences. He spearheads US communications efforts for a publicly traded telecommunications OEM based in Taiwan.
  • Los Angeles-based Hemp Brand: Scaled the brand from a single retail location to over 800 stores through strategic organic reviews and targeted paid advertisements.
  • Congressman French Hill’s Campaign (2020): Led the creative ad-buying strategy, contributing significantly to Hill’s last-minute victory over Joyce Elliott for Arkansas’ seat in Congress.
  • Healthcare Industry: Managed an annual spend of over $10 million in restrictive markets.
  • Fintech Space: Raised over $350 million through innovative campaigns combining paid and organic efforts.
  • Twitter at the 2016 Emmy Awards: Led production, increasing platform engagement by 601.67% organically through viral posting methodologies.
  • A-list Celebrities: Worked with Charlie Sheen, T.I., and others to increase their social media revenues.
  • Independent Contractor: Collaborated with renowned clients like Coca-Cola, Jack in the Box, Advertise.com, Huffington Post, Ivory Ella, and more on social media growth campaigns.
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resources

Insights by

David

How to Find Less Competitive Keywords for Content Creation

Feeling overwhelmed by the competition for top rankings? Targeting less competitive keywords can help you carve out your niche and reach the right audience without the stress of overwhelming competition when you’re just starting out with your SEO.

Creating Evangelists on Social Media: Growth Hacking a Community

If you're focusing on growing followers, it might be time to shift gears. Brand evangelists are a goldmine—they don't just follow your content; they live and breathe it, and promote your brand with genuine enthusiasm—they're your key to long-term success on and off of social media.

What is a Press Release Actually and its Purpose?

For years, press releases have served as an effective tool for businesses to communicate important events in their operation to the media. But in today's age of digital marketing, is it still useful as it was in the past?

Why Choose Webflow? A Complete Guide to Building High-Performance Websites

Is Webflow the secret to your next high-converting website? Here’s why more businesses are making the switch.

Maximize Your Engagement: The Power of Having Fun on Social Media

Stuck in a rut with your social media? Here’s why having fun could be the best thing for your brand.

Functional Marketing: A Holistic Approach to Long-Term Business Growth

Just like in medicine, sometimes you need a holistic approach to fix what's broken—enter functional marketing.

The Power of Search Engine Marketing (SEM)

Search Engine Marketing (SEM); the combination of SEO and PPC for unbeatable online visibility. Discover how SEM can put you front and center, connecting you with customers who are actively searching for what you have to offer.

What Is a No-Follow Backlink?

Not all backlinks are created equal—here’s everything you need to know about the world of no-follow backlinks, their importance, and the great role they can play in your overall SEO strategy. Even if they don't work exactly as their do-follow counterparts…

Clarifying the Differences Between Advertising and Marketing

The terms advertising and marketing are often thrown around as if they mean the same thing. However, equating the two can lead to misunderstandings that may hinder your company’s growth. Let's explore the distinct roles of both and why a complete marketing plan isn’t just an add-on; it’s essential.

The Importance of Defining Your Brand Archetype

Great brands aren’t just built, they’re born with personality. Ready to find yours? Dive into brand archetypes and uncover your brand's identity and unlock a world of meaningfully connecting with your audience.

work with vix

Getting Started Is Simple

Partnering with the right team shouldn’t feel overwhelming. At Vix, we’ve streamlined the process so you can focus on your business while we handle the strategy, execution, and results.
step 1

Discover Opportunities

We take time to understand your goals, challenges, and industry landscape, identifying where your brand can win fastest.
step 2

Build the Foundation

With clear tracking and optimization, we ensure every effort ties back to business growth and real ROI.
step 3

Drive Measurable Results

With clear tracking and optimization, we ensure every effort ties back to business growth and real ROI.

Got a project you'd like to discuss?

Take the first step toward transforming your marketing. Whether you’re looking to boost engagement, improve your online presence, or grow your business, our team at Vix Media Group is here to help.
Let’s craft a strategy tailored to your goals.

Every member of our team brings a unique mix of expertise, creativity, and perspective.

Not Your Average Marketing Team

We’re strategists, storytellers, designers, and problem solvers united by a shared drive to deliver real growth for our clients.
Evan Valenti
Head of Search
Learn more about Evan
Nafees Tariq
Webflow Technical Lead
Learn more about Nafees
David Casey
Founding Partner
Learn more about David
Tallie Thompson
Brand Strategist
Learn more about Tallie
Zoe Marais
Production Director
Learn more about Zoe
Anthony Dutcher
Founding Partner
Learn more about Anthony
Jesse Christiansen
Operations
Learn more about Jesse
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Certified Professionals

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Northbeam partner badge
Shopify Partner badge
Google Partner badge
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BBB Accredited Business badge
Meta Certified Media Buying Professional badge
Northbeam partner badge
Shopify Partner badge
Google Partner badge
BBB Accredited Business badge
Meta Certified Media Buying Professional badge
Northbeam partner badge
Shopify Partner badge
Google Partner badge
Google Analytics logo with main text and the multicolored bar chart icon.
Woman curled up crying on steps outside a building with shadows and sunlight.
Meta Business Partner logo in white on a transparent background.
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