Insights to Help You Grow Smarter

Stay ahead of the curve with expert insights from the Vix team.
From SEO trends and paid media strategies to branding, design, and technology, our insights hub gives you the knowledge to make better marketing decisions and drive sustainable growth.
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Creating Evangelists on Social Media: Growth Hacking a Community

If you're focusing on growing followers, it might be time to shift gears. Brand evangelists are a goldmine—they don't just follow your content; they live and breathe it, and promote your brand with genuine enthusiasm—they're your key to long-term success on and off of social media.

Everything You Need to Know About EEAT and Scaling Your SEO with It

In the competitive world of digital marketing, it is impossible to attain success without mastering the ranking factors set by Google. At the forefront of these algorithms is EEAT i.e., Experience, Expertise, Authoritativeness and Trustworthiness.

What is a Press Release Actually and its Purpose?

For years, press releases have served as an effective tool for businesses to communicate important events in their operation to the media. But in today's age of digital marketing, is it still useful as it was in the past?

Why SEO is Important for Small Business

Small business owners may see SEO as an unnecessary expense but this could not be further from the truth. SEO is increasing in importance, it used to play a major role for only large and midsize businesses. Now, it is just as crucial for small businesses…

Is Your SEO Agency Helping or Hurting Your Business?

Unfortunately, a lot of online startups have fallen victim to black hat techniques run by their SEO agencies, with their sites destroyed in the process. We’re here to shine light on some of the common signs of a poorly run SEO agency.

Do I Need a Website For My Business

No two businesses are alike, but there is one thing that all businesses should have in common is an attractive and informative website. So, if you’re wondering “can’t I just run my business on Instagram or Etsy?” The short answer: no, not if you want long-term growth, control, and credibility for your business.

Understanding Google's Marketing Products and Tools for Business Analytics

When one thinks of Google, the first thing that often comes to mind is search engine rankings. But, Google also provides Analytical tools to understand your customers journey and improve marketing ROI. Best of all, a lot of the tools are completely FREE!

Why Choose Webflow? A Complete Guide to Building High-Performance Websites

Is Webflow the secret to your next high-converting website? Here’s why more businesses are making the switch.

Maximize Your Engagement: The Power of Having Fun on Social Media

Stuck in a rut with your social media? Here’s why having fun could be the best thing for your brand.

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