Many big celebrities and influencers have also jumped into a similar platform that allows people to stream videos. Although it can be hard to jump into, this blog post will cover some of the basics you need to know about going live on TikTok.
Get the App
The TikTok app is widely available for download on Android and iOS, making it easy to get started if you already have an account on the social network. You can also log in through Facebook, Twitter or YouTube if you don’t have an account on TikTok. Making a YouTube account to stream on TikTok is a good way to interact with your audience, but it is not necessary at all.
Set up your feed
You’ll be prompted to do two things when you first open the app. The first is to add a profile photo, which works much like a YouTube channel banner image. This should be an image of yourself or your brand’s logo that viewers see when you start a live stream. The other prompt is for your user name, which can be any word or phrase.
After you’ve set up your profile, you can start to post a stream. This is similar to a live video on any other popular social media platform, but you’ll also notice some new features. You can add effects, stickers and text to your video as it plays, which makes it easy for you to personalize what viewers see. The app also has a wide variety of categories for users to find streams that fit their interests or hobbies.
Make a live video
After you’ve created your feed, you can start a live video. You can choose either a time-lapse or a live feed for your video. Time-lapse videos are saved 24 hours after they are started, but viewers can watch them from the moment they start until they are deleted.
Live videos do not expire or delete after being deleted. You can also get in touch with viewers through your profile and ask for comments, feedback or other interactions. Here, you can also see how many people have been watching your video, which makes it easy to approach people who may be interested in what you are doing.
If you want to go live as soon as possible, this is the best way for video creators to start a stream and get their message out to the public before being discovered on other platforms.
Start a live stream and invite friends
When you decide to start a live video, you will be prompted to select how many people you want to be able to comment on the video once it starts. You also agree that TikTok may access your account information and store it as they are legally required to do so.
You can invite your friends and family in real-time when you start the live stream. Your friends will get a notification on their phones and TikTok if they are in your circle so that they can interact with you as you start the stream. This makes it easy to engage with your audience and ensure they aren’t just watching passively.
The real fun begins once you discover how you can add effects, stickers and text to your videos as they play. You can create a unique video experience for your viewers and ensure no one else has anything like what you’re about to share with them.
Once you’ve gotten the hang of streaming and are ready to engage with your audience, you can start adding fans to your stream and inviting them to join. For example, if you’re not a YouTube channel owner but feel like being that person on TikTok, try creating an account and starting a live video of yourself. You can also create a regular video schedule if you want viewers to see what new videos you have available each week.
End the live stream
If you decide to end a live video, it will be deleted shortly after the video is over. You can also delete the video at any point, even if it’s in the middle of a live stream. You’ll be notified when your friends want to comment on your video, and you can interact with them as it plays out.
As you can see, it’s really easy to get started with live streaming on TikTok. The app has everything you need to create custom video experiences, connect with fans and give your account a unique personality that’s all your own. TikTok is just like any other social media platform. You can use it to promote yourself, interact with your followers or have fun and share videos that are completely unique to the platform.